“Marshal Cohen, chief industry analyst at NPD Group, said men are buying more food, clothing and “toys” such as furniture, iPods and outdoor grills for themselves. The male consumer is the new growth opportunity,” Cohen said.
Consider the lifestyle changes in the last 30 years: In 1975, men bought 25 percent of all men’s products sold. Women bought the rest. Today, men buy 75 percent of men’s products, Cohen said…………
John Abt, co-president of Glenview-based Abt Electronics, said as big-screen TVs have become more stylish, women have played a larger role in their purchase.
“In the past, the guy picked the TV for the man’s room,” Abt said. “It’s become more of a fashion statement, and women are having a greater say.”……….
