OK, here is one thing I learned when I was very young. If I wanted to build a space ship in my back yard, I would walk right up to my parents and tell them I am planning to build a club house that looks like a space ship in the back yard. Mission impossible accomplished, my parents are happy that I am so creative, even make some jokes about mowing the lawn in exchange for permission to build, and I can get busy building my spaceship.
Steve just pulled this one off with the Cupertino City Council, even using the surprise visit tactic to throw them off their guard.
Oh come now, you are thinking, Steve is not planning to build a space ship. No of course not, Steve is intending to build a Star Gate. This will be his personal Pyramid, Chedi, Crystal Palace, Stone Henge, whatever you want to call it, and I am sure it will be visible from outer space (even at night). That giant donut will be lit up so bright, that even the most distant being in the universe will be in awe.
Let’s face it our fearless leader has watched just one too many science fiction and super hero movie, he is now preparing to join the ranks of the immortals and demi-gods. You can only buy spare parts to keep you alive for so long, then you have to go to the next stage.
1. He wears a costume. Just like Captain Kirk and Superman, Steve wears the same blue jeans and turtle-neck every day. He no doubt has a few closets full of them but they all look basically the same. It is the first rule of being a super hero, you must have a costume. I’m sure a few unfortunate souls have tried, but I doubt that anyone wearing jeans and a turtle-neck would get a job at Apple. I have noticed though that a few of the inner circle are allowed to wear jeans.
2. He is obsessed with glass. Just like Goldfinger who was obsessed with gold, Steve is obsessed with glass walls, glass desks, shiny glass computer screens, very tough glass personal device screens, straight glass, curved glass, glass cube stores, glass stairs, and now the biggest and curviest custom glass for a gigantic glass star gate. Oddly enough he is himself very secretive (about Apple business and future plans) and not transparent at all.
3. He surrounds himself with drones. Say yes to all my plans, or get out. Not so unusual for people in authority to behave this way, but Apple was started by a couple of home-brew computer freaks, at a time when we were declaring ourselves free of that kind of behavior. Interestingly Steve Wozniak still looks like and behaves like, an honorary member of the Grateful Dead. Steve Jobs I suspect was always an egomaniacal control freak, just disguising himself long enough, to fool all those clueless geeks into thinking he was one of them.
4. He deliberately uses key words when he is selling a new product. In this speech he used the words amazing, gorgeous, curved, glass and cool to mesmerize the audience. The courtyard hasn’t been built yet, how can it be described as gorgeous? Is the building really going to be amazing, or is it just going to be a giant glass donut version of the Pentagon? He is a good salesman, I will have to give him that, but I don’t have a clue from his speech, what the thing he is selling me, is going to do for me.
Yes I said Star Gate and I would not at all be surprised if Steve’s followers will (in the future) decide to build a statue (or maybe just a glass cube) and an underground mausoleum at the axis of the spokes of the Glass Wheel of Life, that is being built to compliment his earlier vision of an Infiniti Loop (another attempted entrance into eternity?) at the current Apple Campus. A tunnel between the two future shrines would of course also make sense and I can only imagine how jealous all of this must be making the ghost of L. Ron Hubbard.
All joking aside, this is pretty impressive stuff, for a former phone phreaking 1970s college drop-out.